The past two decades have seen sweeping changes in cannabis policy, and the same can be said about journalism and media. But how has the media’s coverage of cannabis changed and what does the future hold for the reporters and outlets that cover the marijuana beat?
In the latest Weed Wonks episode, Jordan Wellington hosts cannabis media experts Ricardo Baca of Grasslands (and formerly “The Cannabist” at the Denver Post), John Schroyer of Green Market Report, and Mason Tvert of VS Strategies for an in-depth look at the critical role media coverage has played in the cause of cannabis legalization and the development of today’s legal cannabis industry.